The Rolex Day-Date puts its defining detail in plain sight: the day written out at 12, balanced by the date beneath a Cyclops at 3. Since its 1956 debut, that layout and its association with the rounded, three-link President bracelet have tied together a family spanning several case sizes, precious metals, and generations of movements.
The 36mm line gives the clearest view of that evolution. Earlier references such as the 1803 have pie-pan dials and acrylic crystals; the 18038 brought sapphire and a quickset date, while the 18238 added independent quick setting for both calendar displays through caliber 3155. Later six-digit references, including the 118238, retained the familiar proportions while bringing a more substantial bracelet construction.
Size separates the larger branches: the Day-Date II arrived at 41mm in 2008, followed by the 40mm Day-Date 40 in 2015, with revised proportions and caliber 3255. That movement subsequently reached the current 36mm generation, including the 128238. Across those branches, bezel treatment, dial furniture, and yellow gold, white gold, Everose gold, or platinum can change the character as much as diameter does.
Prices as of Nov. 2, 2026 · 984 listings

Each price is the median ask from one reference's own listings, and a reference needs at least five to get one. Listings that don't name a reference are left out, and nothing is blended into a family price.
| Reference | Median | 1-Year Change | Listings |
|---|---|---|---|
|
|
$10,854 | +11% | 138 |
|
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$17,999 | +7% | 122 |
|
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$21,706 | +3% | 121 |
|
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$57,486 | +3% | 116 |
|
|
$61,680 | +1% | 118 |
| Reference | Median | 1-Year Change | Listings |
|---|---|---|---|
|
|
$47,330 | -3% | 78 |
Latest Day-Date Listings
View All →-
Rolex Rolex Day-Date 228235 Chocolate Baguette 2026 Box and … $61,000 -
Rolex Rolex Day-Date 228235 Olive 10/2026 Box and Papers $60,500 -
Rolex Rolex Day-Date 18038 8.2M Blue Diamond Dial 20,000 [US… $20,000 -
Rolex Rolex Day-Date 218238 41mm White Roman Box and Papers $38,500 -
Rolex Rolex Day-Date 1803 — 18k Yellow Gold, Original Pie-Pa… $8,000
Other Rolex Models
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#1
Rolex Datejust 126334 41mm$15,500 $14,362 – $16,889688 listings 22 hours ago -
#2
Rolex Explorer II 16570 40mm$8,499 $7,850 – $9,450669 listings 1 day ago -
#3
Rolex GMT-Master II Batman 40mm$18,430 $17,487 – $19,300427 listings 2 days ago -
#4
Rolex Datejust 126300 41mm$10,999 $10,096 – $11,908411 listings 2 days ago -
#5
Rolex Submariner 126610LN$14,500 $13,642 – $15,000366 listings 10 hours ago -
#6
Rolex Datejust 16233 36mm$6,899 $5,999 – $7,500363 listings 2 days ago -
#7
Rolex Submariner 16610 40mm$9,950 $8,980 – $10,511361 listings 4 days ago -
#8
Rolex Submariner 124060$12,995 $12,310 – $13,598340 listings 17 hours ago -
#9
Rolex Submariner Starbucks$14,950 $14,265 – $15,500336 listings 20 hours ago -
#10
Rolex Explorer II 226570 42mm$11,717 $10,700 – $12,500292 listings 17 hours ago
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