The Seiko 5 Sports x Pepsi SSK047 makes the familiar watch-world nickname official: this is a Pepsi collaboration, not merely a red-and-blue bezel. Its black-and-blue treatment draws on the brand’s updated identity, giving the familiar SKX-series GMT shape a different personality from the collaboration’s smaller, retro-styled sibling.
Choose the SSK047 for the GMT function and larger wrist presence; the 38mm SRPL99 instead leans into Pepsi’s 1990s graphics. The 4R34-powered GMT also introduced a silicone strap to the SKX GMT series, and that strap is part of the design: embossed Pepsi lettering on one side, the globe logo at the opposite tip. On a secondhand example, those details are worth checking if you want the original collaboration configuration. The display back carries another Pepsi logo, plus the limited-edition marking and individual serial number.
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