Explore Nixon

Nixon came out of Southern California’s surf, skate, and snowboard culture in 1998, with watches treated as part of what you wore, not equipment reserved for the water or mountain. That attitude still runs through the range: bold case shapes, strong color choices, and designs that can be spare or deliberately oversized without looking like they came from different brands.

The Time Teller is Nixon at its simplest, pairing a clean three-hand dial with baton markers and a compact case. The Sentry adds a day-date display and more sculpted dial details. Both show how much personality Nixon gets from proportions, finishes, and the relationship between hands and markers rather than elaborate complications.

Then there’s the 51-30 Chrono: a 51mm case, 300-meter water resistance, and controls placed on the left, away from the wrist’s bend. It makes no attempt to disappear under a cuff. The digital Regulus takes another route, with a shock-resistant build, dual chronographs, and a display designed for quick reading.