Explore Louis Erard

Louis Erard makes a convincing case for reading the time differently. Its Le Régulateur separates hours, minutes, and seconds, giving the minute hand center stage while two smaller displays handle the rest. It’s an old watchmaking arrangement with considerable room for reinvention—and this Swiss brand, founded in 1929, has made that room count.

The Excellence collection supplies the framework: restrained cases, clearly organized dials, and mechanical movements. But restraint needn’t mean plainness. Louis Erard has explored hand-guilloché and grand feu enamel, letting surface texture and careful craftsmanship do the talking. Alongside the regulators, its small-seconds watches offer a quieter expression of the same interest in dial proportion and detail.

Collaborations have become central to the modern story. Alain Silberstein brings primary colors and geometric hands; Vianney Halter brings his distinctive industrial vocabulary. These aren’t simply signatures added to familiar dials. They change the watch’s character, turning the regulator layout into a meeting point between Louis Erard’s measured approach and another designer’s unmistakable imagination.